Imagine if it was possible to a share a story about a small change and feed a hungry family in one simple step. That’s why Country Crock launched a campaign today called “Small Changes” at www.YourFamilyTable.com to introduce its new Omega Plus spread. Country Crock is teaming up with 5-time Grammy Award-winning singer Amy Grant and America’s Second Harvest for the second year in a row, and invites people to share the little things they do to improve their family’s health. With each small change shared, Country Crock Omega Plus will donate a meal to a family in need through America’s Second Harvest – The Nation’s Food Bank Network.
“Small Changes” encourages families to share the simple changes they make in their lives to better their family’s health and well-being. Amy Grant believes that these little things can add up to make a big difference, whether that involves taking a bike ride after dinner, walking to work instead of driving or going to a concert to enrich the mind, body and soul through music.
The campaign also includes a television program, aptly named “Small Changes,” that showcases Amy Grant and some of the biggest names in country music. “Small Changes” will air on the Great American Country channel starting April 24th at 8:30 p.m. EST and will focus on what these stars are doing to make positive differences in the lives of their families.